One of the most significant advantages to business mapping with MapBusinessOnline is that it gives you access to up-to-date demographic data from the U.S. Census and other reliable sources. This allows you to create a variety of useful and insightful visualizations that will help you make informed business decisions and ultimately run a more efficient operation. Some of the things you can do with MapBusinessOnline's census data mapping features include:
Users can employ MapBusinessOnline to create heat maps — such as the U.S. population density map above — or custom-coded territory maps based on specific criteria. It's also a useful tool for route planning and a powerful presentation aid when making a pitch to management, investors or other stakeholders.
You may think you know your customers and the territories you serve, but in today's data-driven economy, intuitive or received wisdom is no longer enough. To make smarter, more pragmatic decisions, you need hard information from reputable sources. When it comes to demographics, official census data is the most reliable standard for information about a neighborhood. Census data lets you know what a sales territory looks like today, how it's changed over time, and what it may look like in the future.
Mapping census data onto an interactive map is one of the best ways to make use of this business-critical information. When you present information in a visual format, it's easier to spot trends and identify demographic pockets that aren't visible when dealing with customers in person. A census map is an objective format for analyzing objective data — one that can be customized and filtered to meet the needs of your business.
Depending on which subscription package you choose, MapBusinessOnline comes with full access to several years worth of U.S., Canadian or British census data. Some of the demographic factors you can plot onto an interactive map include:
Users can selectively choose and filter these categories to create custom census data maps for market analysis, strategic planning and more.
MapBusinessOnline is one of the most affordable full-featured census data mapping software platforms available today. Several packages are available based on the needs of your business. Explore the possibilities by signing up or requesting a free 1-month trial subscription today.
"I use MapBusinessOnline to analyze retail sales activity around a metropolitan area. It’s easy and the price can’t be beat."
Annmarie Beam
Category Manager Walmart Team
Bentonville, AR
"We used MapPoint for years and desperately needed a replacement solution. This one fits the bill and is actually much better in many ways. Especially in a team environment. We do logistics with routing technicians to jobs for roll outs. This helps our team working thousands of sites over multi month projects. Also, easy to manage licenses for users.
Example business case would be taking 3000 locations, and planning how you will have multiple different technicians visit an area or region of these locations over 3 months. Each visit will take x amount of time. They only work certain hours of the day, and you have to plan in drive time, so the day actually makes sense and the route is efficient."
Jay Walker
IT Director
jay.walker@nettechnology.com
Network Engineering Technologies
"I wanted to thank my customer service rep Jason for always going above and beyond every time I call for answers...AND THIS IS WHILE I AM USING A TRIAL VERSION!!! With this kind of service, why would you ever use another software company?"
David imports his USA-wide network of restaurant service suppliers and uses the map to visualize his contacts for instant access.
"Every time I use MapBusinessOnline…and I always get what I need."
David Ziviello
Sales
RositoBisani