MapBusinessOnline Standard and Pro versions support driving time and distance spatial queries. But Pro provides advanced analysis across all points in one or two large location datasets. This capability opens up a unique set of features for MapBusinessOnline Pro users.
Mapping software has come a long way since the advent of GPS and Google Maps. It’s hard to remember when we couldn’t find directions to a venue or explore a hiking trail online and on our phones.
Cloud-based business mapping software, extending the functionality of tools like MapPoint, Streets & Trips, Delorme’s Street Atlas, and ESRI GIS titles, have enabled small and large businesses to affordably generate compelling map visualizations, territory maps, and optimized vehicle routes that, in many cases, are significantly improving business operations and opportunities.
In 2010, MapBusinessOnline leveraged the abovementioned capabilities, offering an affordable solution for easy-to-use business mapping via the Cloud to almost any business seeking value from location-based services.
A few years later, we took it a few steps further.
MapBusinessOnline published a state-of-the-art territory creation and management system to pick-up where Microsoft MapPoint left off. MapBusinessOnline territory management supports sales organizations, service industries, and franchise businesses. Territory functionality remains at the core of our business offering. Today’s MapBusinessOnline territory tools include:
- An easy-to-use import or point-and-click territory creation process.
- Hierarchical territory creation by spreadsheet import for easy and fast creation of territories, regions, and divisions in one easy import.
- Territory datasheet views for territory balancing, market analysis, and analysis of associated business data. Great for balancing with territory assignments.
- A comprehensive US Census (and Canada) demographic library for territory balancing and market analysis.
- Overlap identification for non-overlapping franchisee and sales representative assignments.
- Easy-to-use territory editing tools because territories shift constantly.
- No cost, view-only, territory sharing for field service access to territory assignments and sales strategies.
- Color-coding capabilities for geographies and imported location symbols, supporting advanced map visualizations and the development of compelling presentations.
Franchisee territory map based on ZIP codes and population sums of 1 million.
All of this functionality comes at an affordable price and is every bit as easy and intuitive as MapPoint was. MapBusinessOnline technical support is second to none. Most MapBusinessOnline clients conduct some level of territory mapping in their work, from basic regional ZIP code territory map creation to the import of nationwide hierarchical territory systems.
Driving Time and Distance Capabilities
While MapBusinessOnline Standard has included driving time and distance spatial search support for quite a few years, one of MapBusinessOnline’s most recent and powerful innovations has been adding driving time and distance analysis for advanced users. These multi-dataset comparison tools are included in MapBusinessOnline Pro.
MapBusinessOnline Pro is an advanced tool. The core functions involve geographic queries across large datasets that can take a little longer to process—for instance, running a transportation network analysis to estimate driving distances and times between all points in two hefty location datasets. This functionality can be called a ‘Batch Calculate Distance or Times’ process. Clients use this tool to build travel expense estimates for delivery systems and outside sales forces or to conduct ZIP-to-ZIP analysis. Another term applied to the batch calculate process is Origin-destination Analysis.
MapBusinessOnline Pro also provides proximity searches for marketing and sales analysis. Find the nearest optimal site location for new retail stores or determine the demographic stats for areas surrounding a set of proposed retail centers.
Consider the combination of MapBusinessOnline tools supporting your location-based needs. For instance:
- Conduct spatial searches for imported location and demographic data—search by radius, drive time polygon, or ZIP codes.
- Create multiple drive time territories in one pass. Import your field technician’s home addresses and create multiple driving time-based territories in seconds.
Multiple driving time or distance territory creation.
- Create nationwide or regional franchise, sales, or service territories that establish clear demarcation lines and provide balanced workloads or value criteria.
- Analyze multiple bank branch locations to examine progress and risks among existing investments, loans, or construction projects.
- Determine the most lucrative geographic areas for potential expansion by comparing existing successful ZIP code demographics to similar cities elsewhere.
- Generate sales leads by uploading business listings using MapBusinessOnline’s business listing search engine—prospect based on known demographic and geographic success.
- Combine imported business analysis spreadsheet with included demographic data and geographic layers such as ZIP codes or counties.
The possibilities are endless.
Drive Time Territories created using MapBusinessOnline.
We just wanted to reach out and emphasize that MapBusinessOnline offers the driving time difference – driving time and distance queries – which differentiates us from the competition. Not only can you create compelling map visualizations with drive time-based polygons, but you can create driving time and distance and demographic analyses of your areas of interest. That is a powerful combination because driving distances and demographic characteristics depict human activities in a variety of impactful ways.
No other business mapping service provides these features at these affordable price levels.
Go toMapBusinessOnline.com and sign up today.
View a comparison of feature sets for both MapBusinessOnline Standard and Pro here. Or
