Category Archives: Sales and marketing

Some Differences Between MapBusinessOnline Standard and Pro

Let’s compare MapBusinessOnline Standard’s Market Analysis button features to MapBusinessOnline Pro’s Market Analysis features. Both versions of MapBusinessOnline allow for the import of location datasets, typically Excel spreadsheets, but the import could be a text file or even a database … Continue reading

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Accessing Map-based Business Intelligence

Map-based business intelligence is information a business manager might derive from a business map. One might also describe this information as location-intelligence. Digital maps have been applied to business operations since Geographic Information Systems came of age in the 1960s … Continue reading

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The Map Business Online Year In Review

As 2019 draws to a close and the Holiday season once more drains my checking account, clutters my living space, and tests my gift wrapping abilities, it’s time to reflect on the changes and improvements in Map Business Online over … Continue reading

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How Do I Generate Demographic Data for Concentric Circle Maps?

This week I discovered the below outlined, interesting Map Business Online Pro Market Analysis solution for creating concentric circles with demographic data. Businesses sometimes need to describe business processes using concentric circle maps. Concentric circles are circles with varying radii … Continue reading

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The Power of Market Analysis in Map Business Online Pro

One possible market analysis scenario, requiring both Map Business Online Pro and Business Listings, is a retail manager planning for a new set of convenience stores along the I-95 corridor in Eastern Virginia. Such analysis using Map Business Online would … Continue reading

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How to Work With Cities & Towns in Map Business Online

This seems a simple question, “How do I show cities on my business map?” And it is a simple question. But still, there are multiple options available to Map Business Online users when it comes to showing cities on their … Continue reading

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Map Business Online Pro – Webinar Recording & Thoughts

Last week I presented a webinar focusing on Map Business Online Pro for users who were interested in our recently released Market Analysis tool. The above video is a recording of the webinar. Please review the webinar covering our latest … Continue reading

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How to Approach Market Analysis Using Map Business Online Pro

When I think about writing about new MapBusinessOnline features, I often consider describing possible workflows. With Map Business Online Pro Market Analysis tools, a workflow can be a very subjective experience. Many MapBusinessOnline Pro business mapping users may simply require … Continue reading

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Map Business Online for Marketing

In preparation for our product release – Map Business Online Pro, scheduled for the fourth week of September, consider how Map Business Online is already used as a marketing mapping tool. The current release of Map Business Online has a … Continue reading

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How to Create Territories, Regions, and Divisions Using MapBusinessOnline

Territories, regions, and divisions are geographic areas designed to enhance and organize the sales management process. These sales territory alignment areas of account responsibility provide a platform for communicating goals, establishing sales accountability, and tracking progress against goals. Sales managers … Continue reading

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