Category Archives: Uncategorized

Specific Customer Value and Location Awareness

Companies like Esri and Google reach a large audience of customers and potential customers with their compelling Geographic Information System (GIS) and Location Intelligence (LI) marketing messages. But not every business in the USA is ready to hear these messages. … Continue reading

Posted in Uncategorized | Leave a comment

Color Coding and Symbolizing Your Data in Map Business Online

Business mapping software offers a geographic background for your business data. How do you choose which data visualization tools to use? Let’s start with Symbology for this blog post. Remember, you are importing your business data as a spreadsheet with … Continue reading

Posted in Uncategorized | Tagged , , , , , | Leave a comment

It’s Complicated – Thoughts on Complex Mapping with Business Mapping Software

Sometimes the business mapping answers you want are found through complex operations. You may desire to find out all of the locations that do not have any associated data points within a fifty mile radius. Or you may want to … Continue reading

Posted in Uncategorized | Leave a comment

How Can Business Mapping Software Help Plan Business Expansion?

Congratulations! Your business is going well and you are seriously considering expanding. How can business mapping software help? Usually business expansion means catering to more customers or moving into new markets. Often these new markets are defined geographically. Perhaps you … Continue reading

Posted in Uncategorized | Leave a comment

A Healthy Way to Apply Business Mapping Tools

Here’s a business idea that’s going to make someone a lot of money – fast-healthy-food. You can send me a royalty check if you make a go of it. Ever been pressed for time in the city and you have … Continue reading

Posted in Uncategorized | Leave a comment

It’s Finally Summer – Let’s Turn Up the Heat Map!

Right in the middle of your Map Business Online tool bar is a Heat Map button. Look for the bull’s eye icon with a bright orange center. Heat maps express numerical values though the presentation of graduated coloring – typically … Continue reading

Posted in Uncategorized | Leave a comment

What Are Best Practices to Benefit from Business Mapping Software?

This is a common situation. Your company has done well using its current work flows. You may or may not have a CRM in use. Or perhaps you’re a QuickBooks accounting user? You may use Excel spreadsheets to manage contacts, … Continue reading

Posted in Uncategorized | Leave a comment

Have You Added City Limits to Your Map?

Last month we added four new administrative district layers to our business mapping software. They include Metropolitan Statistical Area (MSA), Zip 3, City Limits, and Census Tracts. These are now usable within the map view next to standard 5 digit … Continue reading

Posted in Uncategorized | Leave a comment

Can GPS Help Determine Your Ancestral Background?

http://www.youtube.com/watch?v=NrJMYCroThw The answer is it can when GPS stands for Geographic Population Structure tool. Scientists at the University of Sheffield’s Department of Animal and Plant Sciences and the University of Southern California have developed a DNA analysis system that can … Continue reading

Posted in Uncategorized | Leave a comment

Location Components – Your Competitive Edge

Welcome to the world of digital mapping. Most of our blog readers, we assume, are users of business mapping software not because you’re interested in maps, but because you’re interested in your business’ success and business maps can help you … Continue reading

Posted in Uncategorized | Leave a comment