Tag Archives: demographic mapping

Combining MapBusinessOnline Features to Solve Business Challenges – Market Analysis

MapBusinessOnline Standard and Pro offer various business mapping tools that many companies use to generate map visualizations, navigate using optimized routing, build demographic thematic maps, and conduct map-based market analysis. The list of business mapping software capabilities is extensive: Batch … Continue reading

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MapBusinessOnline Pro – Finding the Nearest Critical Locations

“How do you find a needle in a haystack? Use a wicked giant magnet.” – Early Maine wisdom. But what if your ‘haystack’ is a reasonably sizeable location-based dataset? And perhaps your needle is a few address data points in … Continue reading

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Easily Export All ZIP Codes Segmented by Territory

Earlier this year, I wrote an article declaring that ZIP codes are our customer’s preferred map layer for sales territory alignment. I stand by that assertion. Read the actual article here. I’ve also penned blog posts describing the complex nature … Continue reading

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Segment Your Imported Location Data by Demographically Defined Areas

An exciting application for MapBusinessOnline Pro came up this week. The customer was unwilling to share their name as a case study. Consequently, I will describe this business mapping software process generically. Our client had a significant nationwide list of … Continue reading

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MapBusinessOnline – Encouraging Growth Through Demographic Analysis

MapBusinessOnline Standard and MapBusinessOnline Pro provide access to the same extensive U.S. Census Bureau demographic data library demographic data by category. Here’s a link to an article describing creating a demographic map using MapBusinessOnline. A MapBusinessOnline business map subscribing user can … Continue reading

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How Does MapBusinessOnline Apply Distance Measurements?

How far is it from here to there? Good question.  However, MapBusinessOnline will require a little more information before answering that question. For one thing, we need to know what point on the map represents ‘here’ and what point represents … Continue reading

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Sales Territory Mapping Using MapBusinessOnline

Most MapBusinessOnline users come to the application searching for sales territory mapping software. Sales territory maps help organize sales teams, focusing the team on sales goals, assigning accountability, and driving results. Read on to get a sense of how these … Continue reading

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How Do I Create a Startup Business Map?

Starting a new business is both exciting and frightening. We’ve all read statistics of how often new businesses fail – that’s the scary part. But if you’ve got a unique idea, a killer app, or a market you just know … Continue reading

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Start Your Business Map with Nothing & Add Value

Click the Create New Map button on the far left of the MapBusinessOnline Master Toolbar. Don’t even look at the map. Go to Map and Data and uncheck the background Street Layer. Now, look at the map. What do you … Continue reading

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Let’s Create Two Quick Demographic Maps of the USA

Let’s build a demographic map of the USA. This process is fast and easy and should help you understand how to create your own demographic maps  using business mapping software. The first step, Click the New Map button and select … Continue reading

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